Why Local Search Is Important?
Importance of Local SEO
Let me say why local seo is important. Here are a few stats that prove how important local search continues to be for businesses:
50 percent of people who did a local search on their phone went to a physical store within one day.
34 percent who did their search on a computer or tablet did the same.
18 percent of local mobile searches lead to a sale within one day.
60 percent of American adults conduct searches for local services or product information on tablets and smartphones.
50 percent of searchers on their mobile phones who conduct local searches are looking for things like a local business address.
78 percent of local-based searches on a mobile device end in purchases being made offline.
71 percent of people who have been surveyed have said they search for the location of a business in order to confirm its existence before going there for a first-time visit.
1 in 3 searches on a smartphone was conducted just before arriving at a store.
97 percent of consumers looked online for local businesses in 2017, with 12 percent looking for a local business online every day.
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